Curious about the Mylife class action lawsuit? Yes? Well good, because right below is a summary of the suit. We tried to strip it of any unnecessary legalese — to, you know, we don’t bore you to sleep.
Some people seem to be on an online privacy legislation war-path and the preferred target of choice is social networking websites. The most recent one to be named is MyLife.com. In February of this year, a class action claim was filed in the U.S. District Court of Oakland, California, claiming that mylife.com used nefarious tactics to lure users into signing up for their service.
At the time of this writing, MyLife.com boasts approximately 60 million users and is considered a “mini-ivy” in the social networking arena. It’s been in business for nine years and enjoyed a relatively clean reputation. In fact, many MyLife.com members swear by the service. I mean, take the unnamed women quoted on AOL who explained her MyLife.com-enabled reunion with a long-lost childhood friend thusly:
“Without MyLife.com we would both still be alone and sad,” the woman explained, “Now we laugh every night.”
But Not Everybody Likes MyLife.com, So Now There’s A Mylife.com class action lawsuit Going Down In California
But it appears that MyLife.com doesn’t elicit a smile from everybody. Oh no no. Many people are so upset with the service that they filed aMylife.com class action lawsuit in retaliation.
Mylife.com Executives: Rubbish Lawsuit!
According to AOL news, Jeffrey Tinsley, CEO and Founder of MyLife.com, has gone on record as saying the “case is without merit”. Mr. Tinsley continued, “We wouldn’t benefit from fake searches. We’d just get a lot of people angry.” He finished, “It’s impossible to look into anyone’s address book with any authentication.” (The cynics out there are justified in wondering 1) What, exactly, is Tinsley’s definition of “authentication” and 2) Are there such things as unauthenticated emails and if so, what does MyLife do with those?)
Class Plaintiff Lawyer: You Know You Did Dirty!
Scott Bursor, one of the attorneys working on the case, rejects MyLife.com’s assertions of innocence. The complaint alleges that MyLife.com would send an unsolicited email telling “someone” is asking for “you” and for only $7.95, “you” could find out who was seeking you out. According to the lawsuit, in many instances, those solicitations were misleading since many times there was nobody actually searching for “you” through the website. Moreover, the Bursor and Fisher lawsuit explains that the credit cards of many MyLife.com clients without clear consent. Essentially, the lawsuit argued that users did not realize they were signing up for long-term subscriptions.
“We want the money back, and we want them to stop sending out those phony solicitations,” said Scott Bursor. “People sign up, pay the money, [and it] turns out nobody’s looking for them.” Tinsley, on the other hand, supposedly replied, “The attorneys are trying to take advantage of a good business.”
The Mylife.com Class Action Lawsuit Almost Didn’t Happen
Many legal-watchers thought that this case would never see the inside of a courtroom, especially since MyLife.com executives were individually named in the filings. However, District Judge Claudia Wilken ruled that the show can go on. Though, she did stipulate that only proceedings against the corporation could continue.
Contact An Online Privacy Lawyer
Kelly / Warner has the infrastructure to handle cases like the Mylife.com class action lawsuit and other types of high-profile Internet law litigation. Whether you’re in start-up phase or you’re an established online business, we have the knowledge to get you started and keep you on the right side of online statues and legislation. We work with clients around the world and know just how far you can “push it” while still remaining in compliance.